Depending on your budget, you may have the opportunity to work with graphic designers, artists video producers, writers, digital marketing specialists or other creative professionals. Working with a creative specialist can add a layer of polish to your work and help you reach your audience in new ways.
It’s important to have a clear understanding of the scope of work that will be completed, when it will be delivered, how you plan to work together, how progress will be communicated and the cost of the work. Meet with the individual or team that you plan to hire, know which members will be working on your project, ask for references and request samples of relevant work. Don’t be afraid to interview several firms before choosing a team that you can envision working with.
Be particular about the specifics of the work before signing a contract. Having a thorough creative brief that outlines your project in great detail will help ensure that the people you are working with will deliver a product that meets your expectations.
Request a production schedule with each step of the process. Be clear on how you will approve the work as it progresses and make sure there is a contingency if you are not happy with the final results.
Some agencies and individuals offer reduced rates for non profit organizations. You can also bring down the costs of working with an outside agency by partnering with other organizations or individuals. Most firms offer monthly retainers to clients, which can save you money if you’re having lots of work done. You can also work on a project by project basis.